Using images on Facebook Business Pages (Part 1 – Cover Photos)

Using images on Facebook Business Pages (Part 1 – Cover Photos)

Images on Facebook have a wide variety of uses, Cover photo, Profile image, App-buttons, status updates and as an accompaniment to links.
According to The Next Web (posted in January 2013) Facebook announced that it’s 1 billion users have uploaded a staggering 240 billion images. On an average basis, Facebook’s normal user would have more than 200 photos uploaded. This tells us that Facebook has become more of a visual social media.

Now that we know how often they are used; the question remains. Can we use them to drive more traffic to your website?

The answer to that is YES!

In Part 1 we will look at Facebook’s Cover Photo.
Facebook relaxed its rules on what can and cannot be used in your business page Cover Photo. Beforehand, you couldn’t have any prices or purchase information, no contact info or references to Facebook features and no calls to action. Now, you can! The one rule that does still apply is that your image cannot exceed 20% text.

Have a look at the examples below.

Examples:

Increase Likes

Promote Brands

Promote Products

Promote Blogs

With these new changes we are now presented with more opportunities; your Cover Photo can now be more visually stimulating, making them more engaging to your Fans.

Cover Photos are exactly like any picture on Facebook when clicked on; they have a section to add a description. Here you can promote your Brand, a Product, Your Blog or to include links to specific offers such as ebooks, coupons, webinars, free gifts, or applications. This is a very useful piece of real estate that many Facebook Page owners don’t utilise properly. So ask your fans to Click It……

**Stuck for ideas? Why not use PicMonkey. The Image below was done in 30 seconds, but it can be fun to spend a bit of time there and try all the options.

WP-head

If you found this helpful or have any further queries, drop me a reply.

Kieran.


44 thoughts on “Using images on Facebook Business Pages (Part 1 – Cover Photos)

    1. Kieran Post author

      Hi Aidan, Thanks for the comment.
      Yeah, i like PicMonkey, It’s a handy wee tool if you’re in a hurry or don’t have photoshop / photo editing software.

      Kieran

      Reply
    1. Kieran Post author

      Hi Mark, thanks for the comment
      Definitely, PicMonkey is worth playing around with. Any image can be turned into a powerful message.

      Kieran

      Reply
  1. Rachel

    I was surprised that there was not a huge announcement that the rules had been softened. But, glad that they were. The cover image is the biggest image you can use on your Facebook page… do it right!

    Great examples in your article. And, I will go try picmonkey.

    Looking forward to part 2.

    Reply
    1. Kieran Post author

      Hi Rachel, Thanks for the comment.
      Facebook announced it quite quietly a few weeks ago, but it has been quite public on the social medias ever since. Part 2 will be posted next week (Profile pictures and app images)

      Reply
    1. Kieran Post author

      Hi Loretta, Thanks for the comment.
      Yeah, it’s a quality piece of real estate, i’m very glad to at last be able to put it to some use. :)

      Reply
    1. Kieran Post author

      Hi Julie, Thanks for commenting.
      I really do like it, as i’ve said before, you can take an ordinary image and turn it into a powerful message. :)

      Reply
  2. tina

    Great information. I’m going to work on our website(s) and facebook page(s) over the summer. I’m looking forward to #2!

    Reply
    1. Kieran Post author

      Hi Tina, Thanks for the comment, Glad i could help, If there is anything i can assist with when you are working on your site(s) and Facebook page(s) during the summer, don’t hesitate to ask.

      Reply
  3. Rob

    Great informative post!!! I never used pic monkey, but i am going to try it! We use Photo’s on FB as much as we can to drive everyone back to us!

    Reply
  4. Arizona ExpressFlooring

    As social manager, I encountered no problem creating cover photos on Facebook. Google plus does. Took me 3 hours to figure out how to fix the size.
    Don’t miss sharing part 2…will look forward to that next post. Thanks for sharing!

    Reply
  5. Teresa

    Great info, my problem is I can never get the exact measurements for the cover photo, will dig deeper to get the correct info on the measurement. Thanks for sharing

    Reply
  6. Mary

    Thank you for this great information. I have added links to my website and blog to my fb fan page cover photo. I don’t know why I never thought of this.

    Reply
  7. my blog

    whoah this weblog is fantastic i like reading your posts. Stay up the good paintings! You recognize, a lot of persons are searching round for this info, you can aid them greatly.

    Reply
  8. Facebook Timeline Covers

    Have you ever thought about publishing an ebook or guest authoring on other
    sites? I have a blog based on the same ideas you discuss and
    would love to have you share some stories/information.

    I know my readers would enjoy your work. If you’re even remotely interested, feel free to shoot me an email.

    Reply
  9. thiscovers.com

    I love your blog.. very nice colors & theme. Did you create this website yourself
    or did you hire someone to do it for you? Plz reply as
    I’m looking to create my own blog and would like to know where u got this from. thanks

    Reply
  10. free psd

    Hi there, You’ve done a great job. I’ll definitely digg it and individually suggest to my friends. I am confident they’ll be benefited from this website.

    Reply
  11. melissa

    If some one needs expert view on the topic of blogging and site-building afterward i suggest him/her to visit this web site, Keep up the pleasant job.

    Reply
  12. complete websites

    finally i found someone who knows how to provide relevant information on the subject i have been searching for? thanks, at last i can study with pleasure..

    Reply
  13. Kamagra Rezept 2013

    Useful info. Lucky me I found your site by accident, and I am surprised why this accident didn’t happened earlier! I bookmarked it.

    Reply
  14. Online marketing

    Another great advantage of using popup advertising for web advertising is that, it will help the company to generate email addresses,
    which are very useful for list building. Posing as an expert and providing valuable information enhances your reputation and
    attracts more users to your website and business. Have a
    look at the below highlighted ways that encircles the process of Viral Marketing.

    Reply

Leave a Reply

Your email address will not be published. Required fields are marked *