3 Things to Fix Fast To Get More TikTok Views

🧠 Here’s the honest truth:

If your TikToks (or Reels) are flopping - it’s not (always) because of the algorithm.
It’s often because of three small, fixable mistakes.

The good news?
You can tweak these today and start seeing more views, saves, and shares this week.

Let’s dig in.

Today’s Business Example: A Handmade Skincare Brand

Imagine you’ve just filmed a lovely behind-the-scenes of your new organic face balm.

You post it… and crickets. 🦗
No views. No traction. No love.

Here’s what could be going wrong - and how to fix it:

✅ 1. Weak or Non-Existent Hook (First 3 Seconds Matter)

The problem:
People swipe fast. If you don’t grab their attention immediately, they’re gone.

The fix:
Add bold opening text, a question, or a juicy teaser right at the start.

Example:

"Would you rub this on your face? 👀 Wait 'til you see what it’s made of…"

✅ 2. Wrong Video Length

The problem:
Too long, too slow, too much “intro fluff.”

The fix:
Keep it tight and punchy. Aim for 7-15 seconds for tips/tutorials, 20-30 seconds for storytelling.

Pro Tip for Skincare:
Show the transformation (mixing balm, applying, glowing skin) in fast cuts.

✅ 3. No Clear Context (Why Should I Care?)

The problem:
If your audience can’t tell what your video is about immediately, they won’t bother sticking around.

The fix:
Use on-screen text + audio cues.
Answer: What’s happening? Why should they care?

Example:

“Why this £15 balm replaced my entire skincare routine ✨ #SkincareTip”

🎯 Bonus Tip: Optimise the caption too!

Short, engaging captions with one CTA (like “Save this!” or “Tag a skincare junkie👇”) help boost reach after posting.

🔧 Tool of the Day:

CapCut or Adobe Express Video Editor
Both offer free mobile apps that let you trim, speed up clips, and add captions easily — perfect for TikToks and Reels.