
Boosting a post on Facebook can work wonders - but only if it reaches the right people.
Here’s the truth: it’s not just about pressing “boost.”
It’s about knowing who you’re talking to - and telling Meta exactly who to show it to.
The good news? You don’t have to guess.
With the right AI prompt, you can define your perfect audience in minutes.
✅ Why Audience Targeting Matters (Even for Boosts)
When you boost a post without direction, Meta tries to figure it out for you - but often sends it to people who scroll past without thinking.
But when you customise the targeting, you can:
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Get more meaningful engagement
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Reach potential buyers, not just browsers
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Spend less, get more results
💬 The Target Audience AI Prompt
Use this before you boost any post. It’ll help you define exactly who your content is for - so you can plug those details into Meta and see better returns.
“Act as a Facebook Ads strategist.
I’m about to boost a post for my business. I help [describe your audience] with [describe your offer or service].
Suggest a custom audience profile for boosting this post. Include:
– Ideal age range
– Location(s)
– Interests and behaviours
– Job titles or industries (if relevant)
– Any audience exclusions
Keep the targeting broad enough for reach but specific enough for relevance. Also suggest when and how long to run the boost for best results.
I want you to ask me questions until you have enough information to complete this task.”
✅ Example Output
If you’re a fitness coach offering online programmes:
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Age: 25–45
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Location: NI (with focus on urban areas)
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Interests: Fitness, weight loss, home workouts, healthy eating
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Behaviours: Engaged shoppers, follows fitness influencers, uses fitness apps
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Exclusions: People interested in extreme bodybuilding or gym-only plans
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Boost Duration: 4–5 days, starting Thursday (when people plan their week)
You can plug these directly into Facebook's audience settings when boosting. It turns a random boost into a strategic micro-ad.
🔧 Tool of the Day
Meta Audience Manager - Free and already in your Business Suite. Create and save custom audiences for future boosts - no need to build from scratch every time.
📣 Want Me to Plan Your Next Boost Strategy?
If you’re tired of throwing money at random boosts with little to show for it, I can help. Let’s build an audience that’s more likely to click, comment, and convert. 📩Let’s work together
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💬 Expert AI Prompt of the day
Type this into your favourite AI.
“I’m a [your role] helping [audience] with [offer].
Help me define a Facebook target audience for boosting my next post.
Include age, location, interests, behaviours, exclusions, and ideal boost schedule.”
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