
When it comes to Reels, the first three seconds are everything. If your hook doesn’t grab attention, your audience will scroll past before they even hear your message.
But here’s the challenge: coming up with hooks that are fresh, scroll-stopping, and on-brand week after week isn’t easy. Most business owners fall back on the same tired intros like:
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“Here are 3 tips to…”
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“Did you know that…”
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“Stop doing this mistake…”
Don't get me wrong these work, but they’re overused. If you want your Reels to stand out, you need hooks that spark curiosity, hit pain points, and make people feel like they have to watch. And this is where AI can save you hours of brainstorming.
Why Hooks Matter
Think of your hook as the shop window for your content. If it’s not interesting, no one walks in. A great hook should:
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Stop the scroll by grabbing attention fast.
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Spark curiosity so people feel compelled to keep watching.
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Frame the value of the Reel clearly so they know why it matters.
Without a hook, even your best content will get ignored.
Examples of Fresh, AI-Generated Hooks
Using AI, you can go beyond the basics and create hooks that feel more dynamic. Here are formats that consistently work:
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The Relatable Pain Point
“Still spending hours writing captions that no one reads?” -
The Bold Claim
“This one change could double your engagement this week.” -
The Curiosity Gap
“99% of businesses miss this simple growth hack…” -
The Rapid List
“3 free tools I use every day as a social media manager.” -
The Story Starter
“Last year, I made this mistake… and it nearly cost me clients.”
The beauty of using AI? You can generate dozens of these in minutes and pick the ones that feel right for your brand.
How to Make Hooks Platform-Ready
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On Instagram, short, punchy text overlays paired with your spoken hook get attention.
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On TikTok, use trending sounds behind your hook for extra reach.
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On LinkedIn, turn hooks into subtitles or bold opening text for native video.
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On Facebook, pair your hook with an eye-catching thumbnail.
AI can help you tailor hooks to each platform so your content feels native everywhere you post.
Why This Works
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AI gives variety. No more repeating the same intros over and over.
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You save time. Hooks can take longer to write than the content itself - AI removes that block.
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You get ideas you wouldn’t think of. AI pushes you outside your usual patterns.
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Hooks directly impact reach. Better hooks = higher watch time = the algorithm pushes your content further.
π§ Expert AI Prompt of the Day
“I’m a [insert business type] creating Reels for [insert target audience]. Generate 15 hook ideas I can use to start my videos. Include:
– Relatable pain points
– Bold claims
– Curiosity-driven openings
– Story-based intros
Make them short (under 10 words) and written in a friendly, engaging tone.”
π‘ Refinement tip: Follow up with…
“Now rewrite these hooks specifically for Instagram, TikTok, and LinkedIn so each feels native to the platform.”
π§ Tool of the Day
Copy.ai – A simple but powerful AI tool for generating copy ideas. Perfect for producing a bank of hook variations for your Reels, captions, or ads in minutes.
π£I Can Be Your Social Media Marketing Manager
If your Reels aren’t grabbing attention, it’s probably your hooks holding you back. I help businesses create AI-powered content strategies that save time and actually drive engagement.
π© Message me today and let’s build your next batch of scroll-stopping hooks.
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π¬ Expert AI Prompt of the day
Type this into your favourite AI.
“I’m a [insert business type] creating Reels for [insert target audience]. Generate 15 hook ideas I can use to start my videos. Include:
– Relatable pain points
– Bold claims
– Curiosity-driven openings
– Story-based intros
Make them short (under 10 words) and written in a friendly, engaging tone.”
π‘ Refinement tip: Follow up with…
“Now rewrite these hooks specifically for Instagram, TikTok, and LinkedIn so each feels native to the platform.”
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