Offer Week - Build a 5-Day Mini Campaign With This AI Prompt Sequence

One of the hardest parts of selling on social media is balance. Post too often about your offer, and followers switch off. Post too little, and no one knows what you’re selling.

The solution? Run a 5-day mini campaign, what I call an Offer Week.

It’s short, focused, and strategic. You take one offer, spotlight it for five days, and then move on. No spam, no awkwardness. Just structured storytelling that builds interest and drives action.

Even better: you can build the whole campaign with AI using a simple prompt sequence.

Why Offer Weeks Work

• Focus – One week, one offer. No confusion.

• Momentum – Each post builds on the last, nudging people closer to buying.

• Flexibility – You can run an Offer Week whenever you want to boost sales.

• Clarity – Your audience knows exactly what’s on the table.

Instead of shouting randomly, you’re running a mini funnel, in just 5 posts.

The 5-Day Offer Week Structure

Here’s the framework I use with clients:

1. Day 1 – Awareness
   Introduce the problem your offer solves.
   Example: “Tired of wasting hours on social media with no results?”

2. Day 2 – Authority
   Prove you can solve it. Share a testimonial, case study, or behind-the-scenes.
   Example: “Here’s how I helped a client save 5 hours a week.”

3. Day 3 – Value
   Give a taste of your expertise. Share a quick tip or mini-demo.
   Example: “Here’s the exact tool I use to plan posts in 15 minutes.”

4. Day 4 – Offer
   Reveal your offer clearly, what it is, who it’s for, and why it’s valuable.
   Example: “Introducing my Social Sprint Package, designed for busy small businesses.”

5. Day 5 – Urgency
   Push for action with urgency, scarcity, or bonuses.
   Example: “Only 2 spaces left this month, DM me to grab yours.”

One week, one offer, five angles. Simple and effective.

Where AI Fits In

Instead of staring at a blank page, you can ask AI to generate your Offer Week posts in minutes. The secret is to break it into a sequence of prompts so each post has a purpose.

The AI Prompt Sequence

Here’s how to use AI to build your 5-day campaign.

Step 1: Awareness Post

Prompt:

“Act as my content strategist. My business is [insert type], my offer is [insert offer], and my audience is [insert audience]. Write an awareness-style post that introduces the problem this offer solves. Include a strong hook, a short story, and a CTA to keep watching for tomorrow’s post.”

Step 2: Authority Post

Prompt:

“Write a post that positions me as the expert for this offer. Use a case study, testimonial, or behind-the-scenes example. Keep it concise and build trust.”

Step 3: Value Post

Prompt:

“Write a post that gives free value related to my offer. Share a quick tip, framework, or tool that proves I can help. End with a subtle CTA to learn more tomorrow.”

Step 4: Offer Post

Prompt:

“Write a clear and compelling post introducing my offer: [insert details]. Explain who it’s for, what’s included, and why it’s valuable. Add a CTA to DM or click the link.”

Step 5: Urgency Post

Prompt:

“Write a post that creates urgency around my offer. Use one of these angles: limited spots, deadline, or bonus. Make the CTA clear and strong.”

By the end of this sequence, you’ll have five posts, a ready-made campaign.

Case Study: A Yoga Studio

A yoga studio ran an Offer Week to promote their “Autumn Reset” programme. Using this structure:

• Day 1: Problem — “Feeling sluggish after summer?”

• Day 2: Authority — Client story of improved energy.

• Day 3: Value — Shared a breathing exercise video.

• Day 4: Offer — “Our 6-week Autumn Reset starts 1st October.”

• Day 5: Urgency — “Enrolment closes in 48 hours.”

They filled all 12 programme spots — with half of sign-ups coming from Instagram DMs.

Mistakes to Avoid

• ❌ Selling too soon – Don’t reveal your offer on Day 1. Build momentum first.

• ❌ Skipping a day – Consistency is key. 5 days in a row creates impact.

• ❌ Overloading posts – Keep them short, focused, and clear.

• ❌ Forgetting CTAs – Each post should lead to the next step.

Tools That Help

• ChatGPT / Claude – For the prompt sequence.

• Canva – To create matching graphics across all 5 posts.

• Buffer / Later – To schedule the campaign in advance.

• Notion / Trello – To organise campaigns and track results.

Why This Works

An Offer Week isn’t just posting randomly. It’s a mini funnel designed to:

• Capture attention.

• Build trust.

• Provide value.

• Present your offer clearly.

• Create urgency to act.

AI makes it quick to generate, so you don’t lose momentum staring at a blank page.

Final Thoughts: Your Next Offer Week

Every business should be running Offer Weeks regularly. They’re short, powerful, and repeatable.

With this AI prompt sequence, you can:

• Write five posts in minutes.

• Balance value with selling.

• Build urgency without being pushy.

• Convert followers into buyers consistently.

And here’s the truth: while AI can generate the posts, most business owners don’t have the time to plan, schedule, and run Offer Weeks consistently. That’s where I come in.

📩 If you’ve read this and thought “I’d love to run Offer Weeks, but I’ll never keep up with it”… I can help.

I help businesses:

• Use AI to script entire mini-campaigns.

• Create content that balances value and sales.

• Run Offer Weeks that actually fill spots and sell services.

If you’re ready to make your next Offer Week your most successful yet, send me a message today. Let’s build your campaign together.