Audit Your Bio With This One AI Prompt - Fixes Included

Your bio is often the first (and sometimes only) thing people read before deciding whether to follow you, click your link, or move on.

You’ve got about three seconds to make a good impression, and most small businesses waste them with vague, cluttered, or copy-and-pasted bios that don’t actually say anything.

The good news? You can fix yours today, with a single AI prompt.

In this post, I’ll show you how to audit your bio using AI, what to look for in a strong one, and how to rewrite it so it sells your value without sounding like an advert.

Why Your Bio Matters More Than You Think

A bio isn’t just text. It’s your elevator pitch, business card, and search keyword all in one.

A great bio should:
✅ Tell people what you do.
✅ Show who it’s for.
✅ Prove why it matters.
✅ Point to what to do next.

If it only does one or two of these, you’re leaving reach, clicks, and enquiries on the table.

The 3-Second Bio Test

Before we get technical, do this quick check:

1️⃣ Open your Instagram, LinkedIn, or TikTok bio.
2️⃣ Read it out loud.
3️⃣ Ask yourself:

• Would a stranger instantly know what I offer?

• Would they know who I help?

• Would they know what to do next?

If you hesitated, your bio needs work, and AI can help you pinpoint what’s missing.

Step 1: Gather Your Raw Material

Copy your current bio, business description, and a few post captions that show your brand tone.

AI performs best when it has context.

Step 2: Use the Bio Audit Prompt

Here’s the one AI prompt that does the full audit and rewrite:

“Act as a social media brand strategist. My business is [describe briefly]. Here’s my current bio: [paste bio]. Please:

1. Audit it for clarity, tone, and conversion potential.

2. Identify what’s missing (offer, audience, CTA, personality).

3. Rewrite 3 new versions optimised for:
   – Instagram (friendly, concise, keyword-rich)
   – LinkedIn (professional, authority-driven)
   – TikTok (casual, engaging).

4. Keep the same voice as my captions below [paste].”

AI will analyse your current bio, highlight weaknesses, and rewrite improved versions instantly.

Step 3: Understand What AI Looks For

Behind the scenes, AI checks your bio for:

• Relevance: Does it clearly explain what you offer?

• Tone: Does it sound like a human, not a headline?

• Searchability: Does it include keywords your audience actually uses?

• Conversion: Does it have a call-to-action?

These are the same criteria social algorithms and new visitors subconsciously apply.

Step 4: Compare Versions

You’ll usually get three distinct rewrites. Let’s say you’re a social-media consultant:

Original Bio

Helping businesses grow online 🌍 | Coffee lover ☕ | DM for collabs

AI-Optimised Rewrites

Instagram Version:

Social Media Made Simple 💡
Helping small brands turn followers into clients.
↓ Grab my free content plan.

LinkedIn Version:

Social-media strategist helping small businesses grow through clarity, consistency, and content that converts. Book a discovery chat below.

TikTok Version:

Social tips that actually work 👇
Weekly AI & content hacks for small biz owners.

Notice how each keeps your core message but adapts tone and structure to fit the platform.

Step 5: Add Personality Back In

AI is great at structure but sometimes loses you.

Use a refinement prompt to bring your tone and quirks back:

“Rewrite the winning version to sound 10% more personal. Keep my clarity but make it feel human and warm. Add one relatable line that shows personality.”

Example result:

“Social-media made simple 💡 Helping small brands grow confidently online, with a side of caffeine.”

Short, clear, memorable, and still you.

Step 6: Test It in the Wild

Don’t assume the AI’s first choice is the best performer.

Try A/B testing your new bios:

• Use one version for 7 days.

• Track profile visits, link clicks, and follows.

• Swap and compare.

AI can even analyse the data for you:

Prompt Example:

“Here are my last two bio versions and their analytics [paste data]. Which performed better, and why? Suggest tweaks for the weaker one.”

Now your bio is data-driven, not opinion-based.

Step 7: Include a Real CTA

Every bio should have one clear action. Choose from:

• Visit the link: “Grab the free guide ↓”

• Send a DM: “DM ‘PLAN’ for ideas.”

• Book a slot: “Book your call — 2 spaces left this week.”

AI can help you write CTAs that sound natural:

“Write 3 short CTAs that encourage profile clicks without sounding pushy. Keep tone friendly and confident.”

Example output:

• “See how it works ↓”

• “Let’s plan your content together.”

• “Your next strategy starts here.”

Step 8: Check Consistency Across Platforms

You don’t want completely different bios, just adapted tones.

Ask AI to align them:

“Here are my Instagram and LinkedIn bios [paste both]. Rewrite them so they feel consistent in message but suited to each platform’s style.”

You’ll get subtle alignment that strengthens your brand identity across platforms.

Step 9: Add Search Keywords (Without Sounding Robotic)

Keywords in bios matter for discoverability, especially on Instagram and LinkedIn.

Use AI to insert them naturally:

“Optimise this bio for search using keywords: [list]. Keep it conversational and under 150 characters.”

Example:

“AI social-media strategist helping UK small businesses grow online, strategy, content, clarity.”

Readable and searchable.

Step 10: Keep It Fresh

Your bio isn’t a one-off project, it’s a living line of copy that should evolve with you.

Set a monthly AI audit reminder:

“Audit this bio for relevance based on current offers and audience trends. Suggest updates that align with my latest content.”

Small tweaks keep your bio relevant and algorithm-friendly.

Bonus: The 4-Part “Perfect Bio” Formula

When you write or edit manually, use this simple framework:

1️⃣ Who you help - “Helping small brands…”
2️⃣ What you help them do - “…grow through content strategy.”
3️⃣ Proof or personality - “+ caffeine-fuelled tips ☕.”
4️⃣ Call-to-action - “↓ Start here.”

This formula works across every platform and industry.

Advanced AI Workflow (Copy & Paste)

Here’s your AI Bio Audit Stack:

“Act as my social-media strategist. My business is [describe briefly]. My current bio is [paste]. My goal is to attract [audience]. Please:

1. Audit it for clarity, tone, and conversion.

2. Identify what’s missing or confusing.

3. Rewrite 3 versions (Instagram, LinkedIn, TikTok).

4. Optimise for keywords without losing tone.

5. Add one friendly CTA suggestion per version.

6. Score each version 1–10 for clarity, personality, and conversion.”

This one prompt gives you everything: analysis, fixes, rewrites, and scoring.

Common Bio Mistakes (and Fixes)