The Weekly ‘Client Magnet’ Post You Can Repurpose

Published on 12 June 2025 at 08:00

🧲 Want to attract dream clients without creating 7 new posts a week?

Here’s the secret: Post one really good “Client Magnet” each week - then spin it into multiple formats.

It’s not about showing up more. It’s about showing up smarter.

Let me show you how to build and repurpose a post that works harder than you do.

Today’s Business Example: A Personal Stylist

You post outfit tips, style makeovers, and seasonal shopping advice.
Instead of scrambling for fresh ideas every day, you post one powerful piece of content - then remix it.

✅ What’s a “Client Magnet” Post?

It’s a post that:

  • Solves a specific problem

  • Shows your process or personality

  • Sparks replies or saves

  • Leads naturally to your offer

For a stylist, it might be:
→ “3 Outfits That Make You Look Put-Together (Even If You’re Exhausted)”
→ “What to Wear When You Hate Everything in Your Closet”
→ “A Look I Built for My Client Who Dreaded Zoom Calls”

✅ Repurpose Plan: 1 Post → 5 Pieces of Content

  1. Instagram Carousel
    Break the tip into slides: before/after or outfit combo breakdowns.

  2. Reel or TikTok
    Record yourself talking through the tip OR show a fast outfit change.

  3. Story with Poll
    Ask: “Which of these would you wear to a client meeting?”

  4. Pinterest Pin
    Make a vertical graphic linking to the original post or blog.

  5. Email or Blog Post
    Expand it with a client story or downloadable checklist.

🎯 Weekly System

  • Monday → Create 1 Client Magnet post

  • Tuesday–Friday → Break into stories, reels, email, etc.

  • Weekend → Use insights to plan the next one

Repeat weekly and you’ll never start from scratch again.

🔧 Tool of the Day

Notion – Use Notion to plan, track, and organise your weekly “Client Magnet” posts and their repurposed formats.
Perfect for stylists, creatives, and coaches who want one system to manage it all.

📣 Want Help Creating Weekly Posts That Actually Book Clients?

I help stylists, coaches, and service providers design content systems that attract leads - without burning out.  📩 Let’s work together

 

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Who Should Read This?

✅ Business Owners
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📘 No fluff. Just real-world strategies you can start using today.

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Daily AI Prompt to Try

Type this into your favourite AI program.

Today’s Business:

A personal stylist looking to repurpose content weekly.

“Write one Instagram caption that helps a personal stylist attract new clients. Then show 3 ways to repurpose that content for email, stories, and reels.”

Swap “personal stylist” for your niche to start a high-converting content loop.

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