Create an AI Persona for Your Business

Published on 22 July 2025 at 08:00

You know what would be amazing?
Having someone on your team who just gets your voice, your offers, and your audience.

With the right setup, AI can do that.
You’re not just typing prompts — you’re creating your own AI persona: a virtual assistant that behaves like a trained social media marketer.

I’ve built these for myself and clients, and once you have one, content creation becomes 10x easier.
You don’t have to explain yourself every time — your AI already knows the brief.

Let’s build yours.

✅ What’s an AI Persona?

An AI persona is a consistent character or assistant that’s been “trained” to understand:

  • Who you are

  • What you offer

  • How you speak

  • Who you serve

  • What your goals are

Instead of rewriting that info in every prompt, you give it once — and reuse it as a base for all future content.

✅ Step 1: Write Your AI Persona Brief

Here’s what to include:

You are my social media marketer.
You help me create educational, personality-driven content that builds trust and books clients.
My business: [what you do]
My ideal audience: [who you serve]
My voice: [adjectives like friendly, clear, direct, cheeky, etc.]
My goals: [e.g. build authority, grow my list, promote services]
My content mix: [e.g. tips, stories, educational posts, carousels, Reels, captions, etc.]
Always write in short, easy-to-read sentences. Start with a hook, finish with a clear CTA.
Avoid corporate speak. Keep it conversational.

✅ Step 2: Use It to Brief Every Prompt

Start each prompt with:

“Act as my trained AI social media marketer. Here’s the brief you already know: [paste persona]

Now write a caption about [insert topic].”

You’ll instantly get content that’s more relevant, more aligned, and more “you.”

✅ Step 3: Refine It as You Go

The first draft of your AI persona doesn’t need to be perfect.
Update it when:

  • Your offer shifts

  • Your audience evolves

  • You notice tone tweaks that feel better

The more you use it, the smarter it gets.

🔧 Tool of the Day

ChatGPT Custom Instructions – Paste your AI persona into the “How would you like ChatGPT to respond?” section, so you don’t have to repeat it every time.

📣 Want Me to Build a Custom AI Persona for Your Brand?

I help business owners create prompt-ready AI assistants that sound like them, think like them, and support content creation every single week. If you want ChatGPT to feel like a teammate, not a robot - I can help. 📩 Let’s work together

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Who Should Read This?

✅ Business Owners
✅ Startups
✅ Marketing, Finance, and Operations Pros
✅ Anyone curious about AI

📘 No fluff. Just real-world strategies you can start using today.

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💬 Expert AI Prompt of the day

Type this into your favourite AI program.

Create a detailed AI persona for my business.
I’m a [your role] helping [your audience].
I want content that is [tone/style] and focused on [goals].
Help me write a reusable persona brief that I can include in all future prompts - include language style, content types, and how I want AI to behave.

I want you to ask me questions until you have enough information to complete the task.”

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